tagged in: branding

Why and How to Create a Winning Candidate Experience

Providing a poor candidate experience costs a lot more these days than it did 10 or 15 years ago. Why? Mostly because social media and employer review sites can easily amplify negative feedback, damaging your employer brand and putting your company on a less attractive position in the job market. Moreover, candidates nowadays do their research before applying for a job in a company because they want to be sure it’s a good opportunity and they want to be prepared for the recruitment process. For the past seven years Talent Board has done intensive research on candidate experience, providing READ MORE

4 reasons to prove that video matters in recruitment

Recruiting in today’s job market has become a true challenge. The main reason for that to happen is the shortage of qualified talent that affects most industries and, also, the resulting shift in the balance of power that is now on the qualified job seekers' side. This candidate-driven job market allows candidates to be more selective and carefully evaluate every job offer they receive because, in general, they have more opportunities to choose from than just a few years ago. Therefore, companies need to work on new recruiting strategies to meet and exceed candidate’s expectations about the recruitment READ MORE

Candidates and employees in control of your employer branding

Over 80% of the companies complain that finding talented people is becoming an exercise in futility. They complain about the massive competition for and the lack of skilled workers. In addition, there has been a seismic shift in this war for talent. So companies that don’t change their approach to talent management are going to fall into a newly opened crevasse from which they may never escape. Hence accentuation on new recruitment and retention approaches has reached a new level. By focussing on storytelling, transparency and adaptability, you can supercharge your brand image and reputation and hence win the READ MORE

Happiness :  the secret ingredient to your company’s success

Here’s a question: what do Mars, The Adecco Group, Cisco, AbbVie and Hilton have in common? They are all multinationals active in Europe you may say. True, but what about if you’re looking at this list of companies from a HR perspective? Happiness. More specific: employees’ happiness. These 5 companies make up for the Best Workplaces in Europe. All humans want to be happy — it’s the way we’re built — and now science has caught up. A huge body of evidence tells us that happy is literally better. Happy people and organisations are far more successful than READ MORE