• 4 min. read

6 reasons why your company should use an ATS

Read our top 6 reasons why your company should be using an Applicant Tracking System (ATS) to organise the first steps of the recruitment process!

Written by Daniela Costa

In today's article we will continue exploring the Applicant Tracking System (ATS) world. We’ve already clarified that an ATS is a software that manages the recruitment process. It consists in a tool that gathers and organises the candidates’ information and provides recruiters with an initial screening of all incoming applications, so that they can optimise their time and focus only on the profiles that best match the job requirements.

We also mentioned how, despite its major benefits for recruitment, many companies still perform recruiting activities manually, driving inefficiency towards their recruitment strategy.

In order to help companies to understand why using an ATS is one of the cornerstones of an effective and successful recruitment process, we will focus on this article in the top reasons why you need an Apnplicant Tracking System.

But before telling you why, it’s also important to help you determine when is the right time to invest in an ATS. Some of the signs that you must pay attention to are: significant business growth; having an insufficient number of staff members in the recruiting team; facing difficulties in managing the recruiting workflow and having a high turnover rate.

If your company has any of these "symptoms", it’s clearly of your interest to check the next section of this article. So, let’s move on to

6 Reasons why your company should invest in an ATS

  1. Save time - by automating job board posting, CV submission you won’t need to manually input data into spreadsheets. With an ATS all your candidate data is automatically imported to your software platform, which will save you precious time you used to waste in manual work. Also, with the integrated AI-based pre-screening, you won’t spend one more minute on completely unqualified applicants.

  2. Be more efficient – an ATS allows you to easily manage and track incoming applicants, keeping data organised and accessible to all your team members to review. With an ATS, searching your talent pool for candidates by various categories, like location, skills or education, for example, it’s also easy and quick. Moreover, an ATS can standardize not only all the candidates’ data, but also the recruitment process itself, which allows recruiters to optimise the recruitment cycle, find the best candidates and make the right hiring decision.

  3. Be more productive – ATS have many features and functionalities that improve the recruiter’s productivity like job posting on multiple job boards and integrated email templates to facilitate the communication with candidates. ATS also promotes collaborative hiring through commenting and sharing features, that allow recruiters to give their feedback to the team about the candidates. This not only positively impacts individual but also team productivity and improves the decision-making process.

  4. Improve quality of hire – by helping you to automatically identify the candidates that best match the job requirements and automatically screen out unqualified applicants, the ATS plays a big part on the quality of hire improvement. Having the ability to better screen and qualify candidates will, ultimately, positively impact your employee retention rate.

  1. Use Performance Reports – with analytics functionalities you can create reports that allow to monitor key recruitment metrics and provide useful insights to better manage your recruitment process. Using reports to assess your recruitment performance allows you to easily identify where you are wasting your recruitment spend, and where you should be using it instead to improve your results.

  2. Provide better Candidate Experience and boost your Employer Brand - the job market has become candidate-centric, meaning that candidate experience is undeniably a vital part of the recruitment process. So, delivering a more modern, more organised and more engaging recruitment process will not only add value to your company but also to your applicants as well. Using an ATS in your recruitment process also helps you to strengthen your employer branding during the candidate journey (through job posts, application forms, career pages, email communications, etc).

These are just some of the reasons and benefits we can mention regarding the fact that the ATS is an important tool for any recruitment team. It holds the key for companies that need to keep the best talent coming in their way to be successful.

It all sums up in the fact that by easing up the workload of recruiters, the ATS allows them to stop wasting time with administrative and manual tasks that don’t add value to the process and, therefore, perform better in the selection process and deliver overall improved hiring results.


Skeeled offers you the perfect opportunity to bring innovation and digitalisation to your hiring. Check our website or our LinkedIn and Facebook pages for further information.

Thanks for reading and see you next time!

Your team here at skeeled

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